Compared to any other form of advertising or inside sales work, it's the fastest and most efficient way to find new customers and to maintain "customer intimacy" with present customers.

It is the most cost effective way to formally and continuously measure customer satisfaction and "get credit" for the good things you do for your customers by establishing an ongoing dialogue with them.

Your Web Page is accessible 7 days a week, 24 hours per day. Your page can be easily updated so your customers always have your most up-to-date product lines and company information.

More than 67,000,000 people say they are likely to join the on-line service craze, many during 1996, a recent survey reports. The Project WOW! Study was released by Odyssey, a market research firm, in cooperation with Compuserve, a leading on-line service provider. The study also said that 67% of Americans interviewed said they see
on-line services as the "wave of the future."

Another recent study by CommerceNet and Nielson Media Research concluded that "60% of people using the Internet are looking for information about companies and organizations." (As reported in
Crain's Small Business, March 1996.)